Social Betting Marketplace BettorEdge Achieves 75% User Retention, Surpassing Industry Average Retention Rates
Minneapolis-based start-up attributes high retention to social experience, no-fee betting, and fair prices
Sportsbooks spend big money to get customers. But 'free-play money days' shifting to bettor loyalty.
Chris Bumbaca of USA Today looks at the upcoming trends of the sports betting industry as Sportsbooks look to move beyond current acquisition practices to focus on loyalty and retention.
BettorEdge has focused on optimizing the user experience driving an 80% user retention and over 30% referral rate.
Greg Kajewski speaks at Minne Inno's Startup to Watch Event!
Greg Kajewski sits down with Carter Jones of Minneapolis Business Journal's Minne Inno, Gavin Lee of Gwoop, and Morgan Kerfeld of Telo to discuss their entrepreneurial experiences for the startups to watch event!
BettorEdge Shortlisted for Two SBC North America Awards
BettorEdge has been nominated for Rising Star of the Year & Marketing Campaign & Sponsorship of the Year by SBC Awards North America for 2022. This marks the platform’s first nomination by SBC, after just over a year in operation and immense growth of its user base.
BettorEdge Shortlisted for EGR North America Award
BettorEdge has been nominated for Social Gaming Operator of the Year by the EGR North America Awards 2022. This marks the platform’s first nomination by EGR, after just over a year in operation and immense growth of its user base.
BettorEdge Selects Quarter4 as Data Supplier
BettorEdge, an online no-fee sports betting exchange and social platform connecting sports fans, today announced it has partnered with Quarter4, an AI-driven predictive sports data and analytics provider, as its data supplier. The analytics provided will give BettorEdge users the best pre-bet analysis available on the market.
We Need to Be Doing That
Greg Kajewski and James Seils appeared on the We Need to Be Doing That podcast to discuss how BettorEdge works, how BettorEdge got started, and how you can take your no-vig fee and put that money to charity with BettorEdge.
Betting Startups Podcast
Greg & James introduce the no-fee social betting marketplace to The Betting Startups Podcast including:
How BettorEdge is fundamentally different from other betting products, and why they prefer to be compared to social fintech platforms like Venmo or Robinhood.
Tech Firms Think Big on Sports Betting
Minneapolis-based BettorEdge, a social app that lets users bet against one another, launched in
2021, one week before the Chiefs-Buccaneers Super Bowl matchup.
BettorEdge Community Donates $10,000 to Chad Greenway's Lead the Way Foundation
All BettorEdge users have the opportunity to donate their saved fees to a great cause in Chad Greenway's Lead the Way Foundation. The donation helps children's hospitals throughout the midwest!
James Seils Joins Jeffrey Snyder of Broadcast Retirement Network
Jeffrey Snyder, of Broadcast Retirement Network, and James Seils sit down to discuss the future of sports betting and peer-to-peer exchanges.
BettorEdge Releases Innovative New Game, Auction Squares!
Auction Squares is a fun and innovative twist on the fan favorite Super Bowl Squares. In Auction Squares, you determine the price you want to pay for each square. The auction continues until game time, but the fun doesn't stop as you buy or sell squares from others throughout the game!
BettorEdge makes "Minne Inno's 2021 Startups to Watch"
BettorEdge launched in October 2020 and offers a legal sports-betting platform in over 45 states. Instead of acting like a traditional sportsbook and setting its own odds, the site resembles a stock market, with bettors determining how much they’re willing to wager with each other. This past summer, the Minneapolis-based company surpassed $3.5 million in orders and brought on Andrew Abbott, global agency lead at Reddit, to serve on the company’s adviser team.
What Does the Future of Sports Betting Look Like in the U.S.?
7Investing lead advisor, Dan Kline sits down with BettorEdge founders, Greg and James, to ask the hard questions on where the future of sports betting is going.
BettorEdge: How Two Minnesota Guys Had Sports Betting’s Newest Bright Idea First
Fusing social media and online sports betting may big a significant trend right now, but James Seils and Greg Kajewski had the big idea about two years before everyone else. They just came at it from another direction.
BettorEdge Announces Reddit's Andrew Abbott as New Company Advisor
Abbott will leverage expertise in growing social audiences for companies like Reddit and Snap to fast track BettorEdge’s burgeoning social betting marketplace
The Edge takes home the grand prize in Sportradar’s Innovation Challenge, hosted by the University of Minnesota
SportRadars Innovation Challenge, where entrepreneurs and students spent the day creating ideas and products with sports data.